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Hi!

We're Fictorium :)

Fictorium is a branding and packaging design studio in sunny Los Angeles.

We partner with business owners who lead with purpose—those creating products, spaces, and experiences that bring value to others and positively shape everyday life. Whether you're crafting a thoughtful hospitality experience, building a beauty brand rooted in care, or sharing good food with your community, we’re here to translate your vision into intentional, high-quality design that connects deeply with your audience.

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Kristy Lee Ueda

FOUNDER &
PRINCIPAL DESIGNER
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Miku Ueda

CHIEF COMFORT SPECIALIST

SERVICES

Brand Strategy
Brand Identity
Packaging Design
Web Design
Illustrations

CONTACT

Email us at hello@madebyfictorium.com or submit an inquiry here.

ELSEWHERE
RECOGNITION
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Kumo Ueda

CHIEF DISTRACTION OFFICER

OUR PROCESS

[01]

Foundational Strategy

You started your business with a vision—to make life better, easier, or more exciting for someone. And the journey of your story is what we're really into. We'll dive deep into where you've been, where you are now, where you want to be and pave the way that propels your brand to rise above the crowd.

MISSION, VISION & POSITIONING

CORE VALUES

COMPETITIVE ANALYSIS

CUSTOMER STUDY & INTERVIEWS

BRAND AUDIT

BRAND PERSONALITY

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[02]

Defining the Visuals

With the groundwork laid, we zero in on your brand’s personality and craft visuals that bring its mission and values to life. When your visual identity reflects your “why,” it clicks with the right people—turning first-time customers into lifelong fans.

CREATIVE DIRECTION 

LOGO & LOGOMARK

COLOR PALETTE

TYPOGRAPHY SET

BRAND GUIDELINES

ILLUSTRATIONS

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[03]

Expansion & Launch

We’ll carry your brand into every spot your customers meet it—packaging, website, murals, storefronts, you name it—so each interaction feels fresh, memorable, and unmistakably you.

PACKAGING DESIGN

WEBSITE DESIGN

BRANDED TEMPLATES

PRINT COLLATERAL

BRANDED MERCH

SIGNAGE & MURALS

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Kind Words

We worked with Kristy from Fictorium on our branding project, and she was truly a pleasure to work with. As a church plant, we thought we had a clear idea of our vision and direction, but Kristy helped to hone in and make them accessible and memorable to use both internally and for our audience. She treated our ideas with high regard, and impeccably crafted them into beautiful aesthetics and visual storytelling. We love our branding and feel it fits us perfectly. 

WE <3
OUR CLIENTS

KINDRED – PRAIRIE PARK

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